Global Digital Media – Key Trends and Growth for Online Entertainment

この調査レポートは、世界のデジタルメディア産業、特にオンラインエンターテインメント市場について調査を行い、主要地域/毎の市場を概観し、その戦略を分析しています。

主な調査内容

• 世界のインターネット市場概観
• 世界のソーシャルメディア市場
• 世界のオンライン動画市場
• 主要オンラインエンターテインメントサービス
• Googleのケーススタディ
• 世界のデジタルメディアのマーケティングと広告
• 既存メディアへの影響分析
• 地域毎の市場概観

価格表

– 目次 –

• 1. Global Internet Entertainment Market Overview
  • 1.1 Global internet market overview
    • 1.1.1 The Internet and the web
    • 1.1.2 Internet traffic continues to grow
    • 1.1.3 Internet users and penetration
    • 1.1.4 Internet hosts
    • 1.1.5 The World Wide Web
    • 1.1.6 Search engines
    • 1.1.7 Websites
    • 1.1.8 The ISP market
    • 1.1.9 Other developments
  • 1.2 Key online internet and entertainment services
    • 1.2.1 Digital media and entertainment
    • 1.2.2 Key online entertainment services
    • 1.2.3 Other key online services
    • 1.2.4 Digital Rights Management (DRM)
• 2. Social Networks and Virtual World Market Overview
  • 2.1 Global social networks and virtual world market overview
    • 2.1.1 Insatiable appetite for communication
    • 2.1.2 Social media after the financial crisis
    • 2.1.3 Emerging social media trends
    • 2.1.4 Second Life, Twitter, LinkedIn, Plaxo, Facebook, MySpace, Wikipedia
    • 2.1.5 Mobile social networking
    • 2.1.6 Online gaming beyond virtual worlds
    • 2.1.7 In-game advertising
    • 2.1.8 Personalising social media
    • 2.1.9 Personal social networks
    • 2.1.10 Incorporate social media within the organisation/group
    • 2.1.11 Open Social Foundation
    • 2.1.12 Conclusions
• 3. Global Online Video Media Market Overview
  • 3.1 Global online video media market overview
    • 3.1.1 Introduction: the power of online video media
    • 3.1.2 Killer applications
    • 3.1.3 Delivery trends
    • 3.1.4 Online video media statistics and forecasts
    • 3.1.5 Backgrounder: video streaming and P2P
    • 3.1.6 Conclusion: The future of video in telecoms
• 4. Google and Leading Internet Media Companies
  • 4.1 Google, the leading Internet Media company
    • 4.1.1 Introduction and analyses
    • 4.1.2 Internet media companies
    • 4.1.3 Key trends for digital media companies
    • 4.1.4 Google
    • 4.1.5 Brief case study: eBay
    • 4.1.6 Brief case study: Skype
    • 4.1.7 Other issues
• 5. Digital Media Advertising and Marketing
  • 5.1 Key global trends and statistics for digital media advertising
    • 5.1.1 Digital marketing
    • 5.1.2 Online advertising
    • 5.1.3 Online advertising models
    • 5.1.4 Key online advertising categories
    • 5.1.5 Mobile advertising
    • 5.1.6 TV advertising to struggle
    • 5.1.7 Dubious advertising tactics
• 6. Impact On Traditional Media
  • 6.1 Impact of digital media on key media segments
    • 6.1.1 Introduction
    • 6.1.2 Continental shift in competition
    • 6.1.3 Whatever happened to media convergence?
    • 6.1.4 TV broadcasters
    • 6.1.5 Radio broadcasters
    • 6.1.6 Newspaper publishers
    • 6.1.7 The video and DVD rental companies
    • 6.1.8 The anomaly of the mass media
• 7. Regional Overviews
  • 7.1 North America
    • 7.1.1 Market overview
  • 7.2 Latin America
    • 7.2.1 Internet market overview
    • 7.2.2 Argentina
    • 7.2.3 Brazil
    • 7.2.4 Chile
  • 7.3 Europe
    • 7.3.1 Overview
    • 7.3.2 TV shows on the Internet
    • 7.3.3 Digital cinema
  • 7.4 Africa
    • 7.4.1 Overview
    • 7.4.2 Online video media
    • 7.4.3 Digital social media
    • 7.4.4 Online advertising
    • 7.4.5 Google in Africa
  • 7.5 Middle East
    • 7.5.1 Overview
    • 7.5.2 Online Entertainment
    • 7.5.3 Online advertising and marketing
    • 7.5.4 Online media and traditional media
  • 7.6 Asia
    • 7.6.1 Market overview
    • 7.6.2 Advertising and marketing in selected Asian markets
    • 7.6.3 On-Line advertising in Hong Kong
  • 7.7 Pacific Region
    • 7.7.1 Australia
    • 7.7.2 New Zealand
    • 7.7.3 Guam
• 8. Glossary of Abbreviations

• Table 1 – Worldwide fixed Internet users and annual change – 2000 – 2010
• Table 2 – Worldwide Internet penetration by region – 2009
• Table 3 – Top ten ranking by country for Internet users – Q3 2009
• Table 4 – Households with access to a home computer and the Internet – selected countries – 2008 – 2009
• Table 5 – Selected country comparison of monthly at-home Internet usage – 2007; 2009
• Table 6 – Top online activities – 2008
• Table 7 – Growth in the number of Internet hosts – every two years – 1991 – 2010
• Table 8 – Number of domain names worldwide – 2007 – 2009
• Table 9 – Internet users by top languages – 2002; 2005; 2007
• Table 10 – Worldwide market share of top 5 browsers – 2007 – 2008; 2010
• Table 11 – Web server market share top 4 developers – various months – 2004 – 2008; 2010
• Table 12 – How people find websites
• Table 13 – Worldwide search engine market share – January 2010
• Table 14 – Number of websites worldwide – 2004; 2006; 2008 – 2009
• Table 15 – Visitors to top ten web properties worldwide – 2008 – 2009
• Table 16 – Worldwide Internet users and annual change – 2000 – 2010
• Table 17 – Worldwide broadband subscribers and annual change – 2005 – 2010
• Table 18 – Worldwide digital music revenue – 2007 – 2009
• Table 19 – Number of online banking users worldwide – 2009; 2012
• Table 20 – Number of consumers using health monitoring – North America; Western Europe – 2008; 2012
• Table 21 – US online travel spending – 2006; 2008 – 2009; 2013
• Table 22 – Unique monthly users – Facebook versus MySpace – 2008 – 2009
• Table 23 – Top 3 countries using Facebook by unique monthly users – 2009
• Table 24 – Time spent on social networks by top countries – 2009 – 2010
• Table 25 – Worldwide market share of mobile social network users – 2008; 2013
• Table 26 – Worldwide online gaming revenue and annual change – 2000 – 2008; 2012
• Table 27 – Online gaming revenue market share – leading regions – 2012
• Table 28 – Worldwide mobile gaming revenue – 2004 – 2009; 2013
• Table 29 – Worldwide mobile game users – global monthly averages – 2005; 2010
• Table 30 – Worldwide online gambling revenue – 1997; 2001; 2004; 2006; 2008, 2010
• Table 31 – Total value of bets placed via mobile gambling worldwide – 2006; 2009; 2010
• Table 32 – Online game advertising spend worldwide – 2007 – 2008; 2012
• Table 33 – Growth of Hulu video streams – various months – 2008 – 2010
• Table 34 – Worldwide revenue from online video – 2008; 2012
• Table 35 – Online video streams – top online video properties in the US – 2007; 2009
• Table 36 – Worldwide advertising spending – all mediums – 2008 – 2010
• Table 37 – Worldwide online advertising spending – 2007 – 2010
• Table 38 – Worldwide advertising spending- all mediums – 2008 – 2010
• Table 39 – Most popular forms of online advertising
• Table 40 – USA online advertising spending – 2000 – 2009
• Table 41 – Worldwide online game advertising spending – 2007 – 2009; 2013
• Table 42 – Worldwide social network advertising spending – 2008 – 2010
• Table 43 – USA social network advertising spending – 2008 – 2009
• Table 44 – Online advertising revenues of top four portals in the US – 2008 – 2011
• Table 45 – Western Europe mobile ad spending – 2009 – 2012
• Table 46 – Asia-Pacific mobile ad spending – 2009 – 2012
• Table 47 – Worldwide advertising spend versus online advertising spend – 2009 – 2010
• Table 48 – Most popular formats for receiving news in the USA – 2010
• Table 49 – Top 10 US online gaming sites – March 2010
• Table 50 – Online US video usage – January 2010
• Table 51 – Top US online video sites statistics – January 2010
• Table 52 – Ten largest US social networking sites & forums – February 2010
• Table 53 – B2C sales in Argentina – 2003 – 2007
• Table 54 – E-commerce transactions in Chile – 2001-2009
• Table 55 – Online advertising revenue in South Africa – 2003; 2006 – 2009
• Table 56 – China advertising market – Q3 2008
• Table 57 – China advertising expenditures by medium – 2005 – 2009
• Table 58 – Online advertising activities in Hong Kong – 2008 – 2009
• Table 59 – Top 10 online advertising brands in Hong Kong – Q4 2008
• Table 60 – Japan advertising expenditures by medium – 2007 – 2009
• Table 61 – Online shoppers in New Zealand – 2006 – 2010
• Table 62 – Top 5 online sales by category in New Zealand – 2009

• Exhibit 1 – Examples of Web 2.0 developments
• Exhibit 2 – Top 10 most popular domain name suffixes worldwide – Q1 2009
• Exhibit 3 – The phenomenon of the 1990s
• Exhibit 4 – Examples of alternative search engines
• Exhibit 5 – Examples of popular web properties – Japan; USA; Germany
• Exhibit 6 – Difference between Grid Computing, Utility Computing and Cloud Computing
• Exhibit 7 – Examples of popular online dating sites
• Exhibit 8 – Apple iTunes – key statistics
• Exhibit 9 – Online music sector – key statistics
• Exhibit 10 – Advantages of e-learning
• Exhibit 11 – Popular health related websites in the US
• Exhibit 12 – Applications of Microsoft’s Virtual Earth
• Exhibit 13 – Online travel sector market summary
• Exhibit 14 – Brief company profile – Social game developer – Zynga
• Exhibit 15 – Twitter usage facts
• Exhibit 16 – Teenagers use social media to belong
• Exhibit 17 – Facebook and Nielsen’s marketing alliance
• Exhibit 18 – Interesting social media developments in South Africa
• Exhibit 19 – Wikipedia
• Exhibit 20 – Examples of key players in gaming industry sectors worldwide
• Exhibit 21 – Examples of top online games sites in the US
• Exhibit 22 – Examples of popular mobile games
• Exhibit 23 – Anarchy Online by Funcom
• Exhibit 24 – The Obama campaign
• Exhibit 25 – Examples of online VoD sites
• Exhibit 26 – Equivalence between access modes and traditional audiovisual use
• Exhibit 27 – Tata Communications and Cisco’s telepresence solution
• Exhibit 28 – BBC iPlayer and ABC iView
• Exhibit 29 – Definition: Content Delivery Networks (CDN)
• Exhibit 30 – The International Webcasting Association (IWA)
• Exhibit 31 – Key areas of focus for Internet media companies
• Exhibit 32 – Definition: Cloud computing
• Exhibit 33 – Amazon Web Services
• Exhibit 34 – Online ad deal between Google and Yahoo aborted
• Exhibit 35 – Google’s mobile operating system – Android
• Exhibit 36 – Other key Google’s activities – 2006 – 2007
• Exhibit 37 – Interesting items sold on eBay
• Exhibit 38 – Digital advertising cost considerations
• Exhibit 39 – Examples of large global advertising groups and subsidiaries – 2010
• Exhibit 40 – Examples of digital advertising agencies
• Exhibit 41 – Top sectors for online advertising spending
• Exhibit 42 – Digital media marketing commandments
• Exhibit 43 – Pay-per-view football on the Internet in Europe
• Exhibit 44 – Overview of top 5 New Zealand Internet sites – 2010

本レポートに関するお問い合わせ＼ご注文

お問い合わせは、株式会社データリソースに送信されます。
レポート名は自動的に送信されますので、ご記入の必要はありません。